Fundraisers help us continue our work recovering native forest birds and their habitat. If you have an idea for a fundraiser, please email us at

Foodland's Give Aloha Program

Give Aloha, Foodland's Annual Community Matching Gifts Program, was created in 1999 to honor Foodland’s founder, Maurice J. "Sully" Sullivan, and continue his legacy of giving back to the community. Each year, during September 1 – 30 at all Foodland and Sack N Save stores statewide, customers are encouraged to make a donation at checkout to their favorite Hawaii non-profit organization. This year, Foodland and the Western Union Foundation will match each donation with at least $300,000 for all organizations combined. 

How To Donate:
At checkout, present your Maikai Card and inform the cashier that you would like to make a donation to our organization, Maui Forest Bird Recovery Project. If you do not have a Maikai Card, you may request one. Our five digit registration code is 78762. Your donation will be added to your grocery purchase total and will be shown on your receipt. You may give up to $249 per organization (donations exceeding $249 will not be matched; you can choose multiple organizations to donate to). Cash, credit, and check are accepted.

Donor names will not be released to our organization, so if you would like us to know of your gift, please contact us directly so that we may properly acknowledge it.

These contributions are tax deductible to the full extent of the law. Please save your store receipt for proof.

Your donation will be matched by Foodland and Western Union, depending on how many donations we receive. We receive 100% of your donation plus a small percentage more.

For more information, see Give Aloha FAQs.

To find a store, nearest you, go to Find a Store.

Maui Brewing Company Pint Nights

Since September 2009, the Maui Brewing Company has been hosting benefit nights for the Maui Forest Bird Recovery Project. Maui Brewing Co. (MBC) is a truly Hawaiian brewery, and proud to make 100% of their beer, canned and draft, in Hawaii. Recognized as Hawaii's #1 craft beer since 2005, the company has a strong commitment to the local economy and the environment. Through the years, MBC has become a perennial supporter to many island charities and non-profit organizations like MFBRP.

On benefit nights, half the pub profits from house beers sold will go towards protecting native birds. The event begins at 6pm and goes until 10pm. You can catch these events on Friday, November 27th.

The Maui Brewing Company is located at the Kahana Gateway Shopping Center, just north of Lahaina. Address is 4405 Honoapiilani Highway, Lahaina, Maui 96761.

Enjoy pints for the birds! 

Plant a Tree Campaign

Throughout July 2013, we successfully raised funds to plant 1,125 trees at our restoration site in Nakula Natural Area Reserve. We are continuing to collect seeds for more plants to be grown and then purchased. We will continue to take donations to help us purchase plants to restore this dry mesic forest. Please visit our Plant a Tree, Save the Forest, Save the Birds Campaign for more information or email us directly.

MFBRP Gear for Sale

Please help us to spread the word about endangered honeycreepers by sporting one of our many MFBRP gear options. We have t-shirts, bird toys, stationery, postcards, mugs, and stickers.